I wish I could tell you that the story about the closing of Heritage Plantation that appears in Wednesday’s News Bulletin is just an April Fools gag. But the fact is there is nothing funny about 30 people losing their jobs. Nor do I find humor in the thought that we have one less golf course in north Okaloosa County.
That said, it has been my experience that most April Fools jokes perpetrated in a news room never make it to the print edition, or there would be a lot more unemployed journalists.
I’ve been involved in a few April Fools gags in my time. My favorite of these pranks happened in 2004 when I was working at the Daily News and our sports staff was six-men strong.
Sports editor Perry Ballard was off that night, and I believe it was the warped and deceptive mind of award-winning writer Cal Powell that hatched the plot that we would pull on fellow sports staffer Ron Seibel.
Early that afternoon Cal announced he had received an e-mail from Perry saying that Destin city councilman Dewy Destin told him there were plans in the works to get a minor league baseball team in Destin. From there the prank took on a life of its own.
George Bremer was our ace page designer in sports and he started talking about the news hole where he would place the story. Rick Flores and I were in on it too.
Rick, who covered the then Okaloosa Walton basketball teams and professional sports staked a claim for the beat. Not to be outdone, I stated since I covered the Raider baseball team, and was the best pure baseball mind on staff, I should be the one to cover minor league baseball.
Ron’s claim to the beat was he had covered an independent minor league team in Yuma, Ariz. Ron then said he had a contact, I believe in the Pittsburgh organization, and was going to call him for some sort of confirmation.
Cal nipped that idea by telling Ron if he contacted an outside source somebody might break the story before we did. That’s when Ron wanted to call editor Pat Rice, who was still in his first couple of months on the job. Fortunately, we were able to talk him out of that idea as well.
Cal, George, Rick and I continued to e-mail each other throughout the evening as the prank took another turn. We even got some of the production people in on it as well as some folks in the newsroom.
Finally the moment of truth arrived when we presented Ron with the sports front to be proofed complete with the baseball story of minor league baseball coming to Destin.
The summary graph of the story said something like, “Daily News sports staffer falls for April Fools joke.” Ron was so busy reading the story he didn’t pay attention to the summary graph.
When he gave the page his OK, Cal told him he missed something. When Ron asked what? Cal instructed him to read the summary graph. That’s when Ron knew he was had in an April Fools Classic.